Episode 23: Matthew LeBaron
An Insider’s Guide to the Business of Illustration
In this episode, I talk with agent and founder of Much Creative, Matthew LeBaron, about his experiences and lessons learned from representing artists for over a decade.
After studying illustration at SVA and FTI, Matthew discovered a love for representing artists and changed his career path. He has over a decade of experience working with and representing artists and illustrators. Most recently, Matthew launched Collab+, an innovative portal that allows creatives to look for one-off project management, negotiation, and contract assistance, and that helps buyers find qualified creatives to fit their projects and budgets.
In this conversation, we talk about:
how and when to negotiate with clients
tips for pricing your work and quoting
how Instagram impacts illustrators today
how to communicate with clients professionally
how to get work as an illustrator
whether you need one style as an illustrator
how to reach out to clients and promote your work
why you need to pay attention to usage rights in your contracts
when you should seek representation
We mention Rizon Parein’s 3D neon art.
Favorite artists: Basquiat and more generally, art from the Baroque Era
Disclaimer: Some of the links in this post are affiliate links, meaning I may get a small commission from purchases made through them (at no additional cost to you). This helps to support the show.